MyLight Launches Limited Edition Featuring Comedian Jang Do-yeon
July 16, 2021 – MyLight, the popular adult language learning brand chosen by over 220,000 members for its “one lesson a week” format, is launching the Jang Do-yeon Limited Edition.
Set to release on July 19th, this limited edition aims to boost learners’ motivation with a variety of learning goods, including notebooks, stickers, and bookmarks. Additionally, subscribers will receive a script book from Jang Do-yeon’s MyLight commercial, available in five languages, along with coffee and a clear shoulder bag.
The limited edition was created to celebrate the selection of Jang Do-yeon as the new campaign model for MyLight and to help consumers enjoy a lighter, more fun approach to language learning.
This edition will be available for one week only, from July 19 to 25, for all buyers of MyLight’s best-selling NEW Super Pack, which offers language courses in English, Chinese, Japanese, Spanish, French, German, and Italian.
In celebration of the launch, MyLight is also running a special promotion. Customers who purchase other packages or existing subscribers can participate in a social media event to win the Jang Do-yeon edition and a box of coffee.
Tina Tsu, Head of the Lemonade Division at FastCampus, stated, “We launched the Jang Do-yeon Limited Edition to promote our campaign message that language learning becomes a habit when it’s light and enjoyable. We hope this limited edition helps even more people enjoy learning a new language without feeling overwhelmed.”
MyLight currently offers language learning content in 11 languages: English, Chinese, Japanese, Spanish, French, German, Italian, Indonesian, Russian, Turkish, and Arabic. Earlier this month, MyLight relaunched its top-selling Super Pack series, offering NEW Super Packs for English, Chinese, and Spanish, which allow learners to improve their skills from beginner to advanced. Additionally, MyLight has refreshed its signature product MyLight English Pack and introduced new offerings like the Wall Street Master Edition for intermediate English learners and the self-care-focused Mindfulness Counseling Center. These expansions continue to provide content that helps users not only with language learning but also with developing healthy habits.
